4 Quotes & Sayings By James Rouse

James Rouse is the founder of the High Line, most famous for its elevated park that runs through New York City. He is also the founder of the International Race of Champions (IROC), which he started in 1969. The IROC was a NASCAR-sanctioned off-road race series up until the 2006 season, when it folded due to NASCAR's new policy on out-of-control race cars.

1
Profit is not the legitimate purpose of business. The legitimate purpose of business is to provide a product or service that people need and do it so well that it's profitable. James Rouse
2
Whatever ought to be, can be. James Rouse
3
For many years, I have lived uncomfortably with the belief that most planning and architectural design suffers for lack of real and basic purpose. The ultimate purpose, it seems to me, must be the improvement of mankind. James Rouse